Will big media ever stop leveraging fear to move print copies and gain online views? Let's not hold our breath. However, we can choose to wise up and read between the lines. After weeks of concern about key players opting for Paris instead, a funny thing happened. We witnessed what I consider to be one of the most impressive editions of New York Fashion Week in years.
Fashion Month Armageddon it was not and it actually opened my eyes to some really fantastic designers who may have otherwise escaped my radar. Full disclosure here: NYFW was never my favorite of the top four. I’m much more excited about couture than what can often be described as ho-hum reiterations of sportswear. But as is always the case, we’re able to be left with wondrous impressions when we’re entirely without expectations. It was a gorgeous fashion week. And besides inspiring designs from the likes of Delpozo, Zimmermann and Oscar de la Renta, I was impressed by designers I’d previously been unfamiliar with, such as Brandon Maxwell.
I adore Altuzarra (and company) as much as any other high fashion fan, but how much can we believe in fashion’s future if we think the weight of an entire fashion week can be carried by only a few names? In fact, I’ll go slightly off-topic here. A similar sentiment is being echoed online with yet another headline-making shift in fashion- the exit of some of the industry’s strongest and most seasoned editors. NYFW isn’t dying and neither are print magazines. As professionals in a creative sector, it’s time to embrace change - no matter how it’s served - and trust the well of talent and ideas can never run dry.
Thankfully unbridled creativity was the week’s tacit theme. Comparable to the reach of the powerful “non-trend”, NYFW spoke to individuality and the joys of cultivating personal style. In another similar fashion, it would be equally challenging to lump all of NYFW into a general, overarching message. Designers showed collections on runways and in private presentations alike, they opted for venues scattered across the city and some stuck with the traditional retail calendar while others gave “See Now, Buy Now” another chance.
Oh, the irony that the so-called demise of New York Fashion Week proved to be it’s strongest season in quite some time. It’s been years since I’ve witnessed the fruits of such a memorable week in the American fashion capital and it’s thrilling to wonder what comes next. Certainly, each season of every year offered at least a few moments to remember. But the difference is Spring/Summer 2018 is strong across all of its spheres - thanks to establishing and emerging brands alike.
My NYFW Highlights
If you’ve been too busy to catch the entire selection of shows, you may want to peruse my favorites (listed in alphabetical order).